Formula Facts
Brynn streamlines and distills each formula by focusing on the most essential and natural active, yet safe ingredients.
Why Eye Skincare Should Be Essential A Guide to Bright, Youthful Eyes Feat. Bye bye dark-circles and puffing eyes! When it comes to skincare, most people focus on cleansing, moisturizing, and maybe an occasional mask or treatment. However, one area that often gets overlooked is the delicate skin around the eyes. Yet, this is one of the first places where signs of aging, fatigue, and stress appear. If you haven’t already incorporated eye skincare into your daily routine, it’s time to consider why it should be an essential part of your regimen—and how products like the Green Plum Eye Illuminator can make a significant difference. The Unique Structure of the Eye Area The skin around your eyes is significantly different from the skin on the rest of your face. It’s thinner, more sensitive, and has fewer sebaceous glands, making it more prone to dryness and irritation. This area is also in constant motion—every time you blink, squint, or smile, those small muscles are at work, which over time leads to the formation of fine lines and wrinkles. Additionally, the blood vessels under the eyes are closer to the surface, making dark circles and puffiness more visible. For these reasons, the...
Our promise
At the core of our skincare allure is the careful selection of "clean" ingredients. Each element, chosen with precision and free from harmful chemicals, parabens, and unnecessary additives, reflects our commitment to top-notch quality. We believe in the power of nature for effective skincare. Our dedication to clean beauty is all about sophistication without the fuss. Packed with high-performance ingredients, our products find that sweet spot – enhancing your beauty without any extra drama. Dive into the world of skincare excellence, where every piece plays a role in your skin's health and glow. Our products embody safety, purity, and real benefits, inviting you to enjoy top-notch skincare without the unnecessary extras.
Our actives
Cleopatra, the representative beauty of the West, bathed in donkey milk and used green grapes and honey for her facial mask.
The beauty secret of the east begins with exquisite ingredients sourced from nature. For those who have only known ginseng until now, Brynn unveils the secret of Eastern beauty ingredients one by one. It is the heritage that has drawn the beauty history of Korea, China, Japan, and Southeast Asia for thousands of years.
Stimmed, slow cooking, fermenting… and more
Eastern ingredients are not used in their raw form. Similar to how a Michelin 3-star chef crafts a masterpiece, each ingredient is meticulously processed to create a finished dish. Brynn brings you the culmination of this process using traditional Asian techniques, carefully preserving the original energy of each ingredient to offer you a truly unique experience.
Our blacklist
We meticulously curate our skincare formulations with a dedicated "black list" of ingredients, driven by our commitment to prioritise both skin health and environmental sustainability. This stringent list excludes substances known to be potentially harmful to the skin, causing sensitivities or environmental damage. By adhering to this black list, we aim to deliver products that not only enhance skin well-being but also minimise our ecological footprint. Our focus on conscious formulations reflects our dedication to providing a safe, effective, and environmentally responsible skincare experience for our users.
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE
VEGAN
CRUELTY-FREE
REEF-SAFE
100% RECYCLABLE